content development. The problem is that it either takes TOO much time to create yourself or it costs a LOT of money to outsource that ‘workload’ to someone else. Your goal is for a prospect to arrive and think, “O.K. Fake is noticeable. More importantly, we know your market from the ground up. The website, and creating happy customers to refer new business are central to everything you’ll do in marketing. Well-Designed water mitigation or disaster recovery websites will help people imagine themselves after they’ve been helped by your company. The content-placement is strategic and no elements and details are added which have no purpose. Taking an original spin on things; Creating some tie in and call to action when appropriate in your content. control public health risks in the construction sector. I hope the answer is obvious here. Asphalt Company Web Design – http://alpineasphalt.com. Get all 25 Ways for free in a downloadable paper now! The first way is word of mouth and referrals – from there, growing construction companies will want to scale into two main forms of marketing. The way you position your business (and the content you display) can either build trust and confidence….or break it. What are they doing at that time, usually? “Whoa, whoa, what about all of the other people who visit my website?” You might say. Everyone can tell; you’re not fooling anybody. Did you know that internet users in the United States spend more time on their phones than desktop computers? United Kingdom About Blog The Construction Index is one of the leading online information sources for the UK construction industry. Really like these designs, going to share with my friends over at http://sunstatebuilders.com/ they might be interested. 55401 (612) 772-9555 Electrical Contractor Web Design – http://www.empoweredglobalinc.com/. In this case, this site is being built to showcase the area and the high-end details that are going into the construction of these properties. So what kind of content will demonstrate your authority and market to the right people? We believe content marketing and SEO are an easy way for growth-focused companies to get more out of their marketing dollars, and we help them save time and get leads with our aggressive approach. Or you can check out our portfolio of construction websites for more examples. We send out our best strategies in a juicy monthly newsletter. With an area to promote your services and attractive portfolio pages, this is the perfect website template for anyone wishing to showcase their projects and attract clients. The point is that there are very few secrets when it comes to creating an effective construction company website. How do you approach construction projects differently than others? Most businesses try to accomplish that by writing a very bland and vanilla “mission statement.” They only include information — the facts of how the company began — rather than a unique story. Consider the following: Dig deep and look at the differences. Clean open visuals and high contrast between the text and the background make this site stand out among its peers. Pushing yourself and your team to create bigger, better and more useful or entertaining content regularly. What is the one thing you’d want them to do? Ask your laborers to take photos on the job. It’s not! Where’s Waldo is a fun game to play with your kids (heck, it might even help you develop better cognitive skills). Probably not. Manage your pipeline while on the go. Being selective…. Ask the client – or leadership of the company, ‘What type of work is lucrative for you, and what type of work do you love.’. Sound complicated? So most of our tips revolve around usability and design — that is, keeping people engaged on the page. 204,294. These might be one of the weaker examples on this list, but I do like the testimonials and the page dedicated to their process on this site. Once your site is complete, we offer e-mail and web hosting plus ongoing support in a variety of pricing packages. From the 700+ words of information provided about basement remodeling, or the visual outline of the process from design to execution – we facilitate the prospective customer’s learning process and give Google what it wants and helped get Treasured Spaces major increases in rankings for the services they offer. If you create useful content, then potential clients are more likely to see you as someone they trust, which is great for business. Architect is a flat style designed construction website template. A feature article is the most common – and one of the best – forms of content. Otherwise, you will force your web visitors to go somewhere else (like your competitors). What are your differences? Construction Website Design – Being built now. For that reason – you should wrap your trucks, use yard signs or signage on job sites, be involved in local events, and certainly, you should be doing Search Engine Optimization, some paid advertisement as appropriate and social media marketing at least around your culture and/or before and after’s. Greetings! A ‘business card’ style website might net a 3 million dollar construction company 10 leads a month – but what if a website could drive 20-30 leads a month instead? How to Create About Us Content For Your Construction Company’s Website Construction — general contractor, subcontractor or anything in between — is a competitive industry. QuickDry needed a website that represented them well to ideal customers and we are currently working through this design process with them. Shoot me an email at kmcnally@interactivepalette.com. What awards, certifications or honors does your company hold? For that reason we built the structure of the site to amplify aspects of the condo’s to amplify elements that would help them feel ‘taken care of.’, We help small businesses get more traffic and leads with Professional Visibility™ through web design & SEO, Custom Home Builder Web Design we designed – https://treasuredspacesinc.com. Interactive Palette accepts all major credit cards: © Copyright 2020 Interactive Palette, Inc. All Rights Reserved. There are two areas of SEO that you, as a construction contractor, want to focus on … After import you will need to change pictures, content and your construction website is done! Tired of dealing with marketing firms that don't know your industry? Can you afford to confuse your ideal prospect by muddling your content with mixed messages? Most web design companies have a hard time creating websites that demonstrate an appropriate understanding of SEO. Having your contact information central, being ideal customer-focused in your headlines, making sure your images are compelling, and making sure organizations/awards/testimonials give credibility and trust and help website visitors take the next step. Find amazing examples on Awwwards, Behance, Dribbble and Pinterest, and trust yourself. Imagine for a second – that it’s not only your job to make the website look pretty, and showcase the work of the company well, but it’s your job to create an emotionally persuasive story in the site – and invite people to work with the company. I am in the middle of working with a web developer to create a website for a construction company based in the uk. Build a website as impressive as your constructions with this attractive and professional construction company template. This field is for validation purposes and should be left unchanged. As Yellow Business includes over 15 portfolio design variants, adding this type of content to your website is very straightforward, regardless of your web design skills or … We identified the ideal customers of this company as folks who cared about a healthy and wholesome lifestyle and their kids. 25 Braintree Hill Park, Braintree, Massachusetts 02184. Reach out directly to me about your website needs at kmcnally@interactivepalette.com. But what’s the one page prospects view to get a better understanding of your background and story? At Contractor Gorilla we customize your website content based on information we have gathered about your construction trade. Decide what you want readers to do after they read your About Us content. You have to start thinking about your website as “central hub” for your business — a digital storefront where people can read about your company, services, background, and most importantly….contact you! Empowered Global might be a touch less modern than some of the other highlighted sites – but the message is clear about what they do, the phone number stands out at the top right of the design, and examples of their work are front and center and easy to get to. Do you want to know the biggest mistake businesses make with About pages? Construction comes with a lot of flexibility to redesign the template according to your necessary. What successful jobs have you completed in a specific niche? Let’s get that out of the way now. At the bottom of the page, create a “call to action” make it easy for the reader to take the next step. One important aspect that a good construction company website needs is a portfolio that can be used to display completed projects. The AT Home Builder website design could also have some more content built out so that Google and other search engines have more information about what they sell. I’ve had a lot of success helping contractors get their websites looking professional, so I jumped at the chance. Don’t give your web visitors a moment to think, “O.K., I’ll come back later.”. If you’re the type of contractor who’s committed to getting more and better leads with a website that reflects your premium services – send us a message now for a free consultation. Not having a toll-free number displayed in a prominent place on every single page of the site is a cardinal sin of marketing for a construction website. Make the play button inviting – and sometimes use a still from the video in the visual design / UI of the site. But in the business world, you don’t want to be Waldo — you don’t want to make it difficult for prospects to discover what makes your company different from the rest. What are its values? It really depends on the size that you want your company to grow and how much of a reputation you already have. SEO is important during the build of contractor websites because you need to make strong suggestions for where to include more text (Google has to be able to read and understand what a page is about), and in the development process, there are all kinds of decisions being made that will affect the way Google indexes a page. Do you have great reviews on third-party listings? At the core of every designer’s is communication – and if you need to work on that brand story with a copywriter before getting down to work on the actual visual design of the site, that may be a smart place to get started. You’ve probably heard of search engine optimization (SEO) and all the things you can do with it. From the photography to the icons that help communicate key points, Forensic Construction Consulting’s website is really a much higher caliber than most construction contractor websites and construction industry marketing web designs in general. Especially for a service-based industry like construction. 600 Washington Avenue North Suite C203, A huge piece of this project has been simplifying core messages, showing examples, and getting trust from visitors. By Envato. Construction Company Website Templates from Template Monster allow you the freedom to develop a bespoke site that sets your construction business aside from the crowd. Find out how you rank and what you can do to beat your competitors. Find ways to ask for these from the people that can get them – and invite them to make this a consistent part of their process. Fraley Construction Marketing is a content specialist with a 100% focus on the heavy construction industry. It’s not enough to tell them how awesome you are, you want them to identify with your current customers and imagine themselves in their shoes. Take a quick look on your Google Analytics dashboard (or ask your website guy to do it) and you’ll likely find an interesting trend: your About Us page receives higher traffic than most pages on your website. This site is currently in progress, and the filler text below shows where we are working with the business owner to get these pieces added. Make no mistake: prospective businesses are researching your website before they decide to work with you. I've been sorting through 100's of gradients, but not all…, Not every potential client is a good and profitable customer. And then write that content! What my company does or services it offers to customers/clients, Whom my company serves best with these services, My company is different because we ________________, Those differences matter because it helps our clients achieve __________________. That’s clearly fake. In order to facilitate site customization, this product incorporates the Visual Composer drag and drop page builder. They will leave and go somewhere else. Make sure to ask who their ideal customers are, and keep pushing until the scope is super tight. Content. Nothing is more persuasive than a markedly different after photo, sitting next to a before photo that looks like the ideal client’s current situation. $80 AUD in 2 days (376 Reviews) 7.4. revival786. Some people are just coming to the site for this reason, so it’s OK to lead with it, and use verbiage like ‘get started,’ ‘get a free consultation,’ or ‘get a free estimate.’. Say – if there were only a 5-year window for age, what age group would have the most ideal customers out of any. And if your only content is a bland “mission statement” that promises “high-quality work” with no proof or story to back it up, guess what happens? That funnel should lead directly to a revenue-related action. Brin Building above Black Sheep Pizza They cut corners because it’s easier to let the client dictate how a project should go rather than being a professional and making strong suggestions that will positively affect the mileage you get from your website. In fact, it’s likely that over sixty percent of your website visitors use mobile devices right now. I will take a look at your current website and give you 3 marketing tips, or website edits to help you get more sales! Decide who that will be. There are people involved. 384+ FREE Construction Templates; FREE Website Header Templates; Much before construction companies are able to close buyers for any of their projects, they will have to ensure their website is stocked with ample visual materials of the project, so that the potential buyers can be won over easily. Interactive Palette provides Small Business Website Design Services for Businesses in the Boston Metro Area, including Waltham MA, Burlington MA, Braintree MA, Randolph MA, Brockton MA, Woburn MA, Norwood MA, Westwood MA, Quincy MA, Pembroke MA, Framingham MA, Brookline MA, Somerville MA, Everett MA, Weymouth MA, Cambridge MA, Dedham MA, Newton MA, Wellesley MA, Foxboro MA, Fall River MA, Taunton MA. My background in design (BFA and MFA) combined with our savvy technology team means your site will have that all-important visual “wow” factor … plus be user-friendly and easy-to-navigate. Nurturing visitors with related content is powerful because it both reminds them, Think about key places that will go with the flow, to invite people to work with the company. Construction website examples Much like contractors, engineers and architects, our day to day operations involve building websites from the ground up or working within an existing build. You make sure you showcase jobs like these. SEBLOD is a WEB APPLICATION BUILDER for Joomla! What specialties or services do you offer? Actually promoting your content aggressively after you publish it. Local SEO involves many factors from local listings to on-page website SEO. Here’s the big question: do you have a mobile-responsive website? A lot. Forget the part-time model dressed up in a flannel shirt and hard hat, looking approvingly at blueprints he doesn’t know how to read. Construction Consulting Web Design – http://forensicconstructionconsulting.com/ From the photography to the icons that help communicate key points, Forensic Construction Consulting’s website is really a much higher caliber than most construction contractor websites and construction industry marketing web designs in general. Only value. (In addition to these amazing contractor website examples – included beneath them are 7 tips to getting amazing results for your construction business.). For that reason, we drew out those aspects in the wording of things, and actually identified a few headlines that could be used in other marketing materials as well. Your About page doesn’t stand alone. This is the kind of opportunity that drives smart contractors to seriously invest in their website design. Custom Home Builder Web Design – http://athomesbuilder.com/. Heavy Construction Content Builders. Extensive market knowledge for construction brands of all types: contractors, equipment, building and architectural product manufacturers, construction software and technology, and more. Be yourself and showcase the real people in your business. / Privacy. Search engine optimization should be considered during your website design. From web design, SEO, content, lead generation, email, PPC and social media, to branding, publicity, events, new product launch and advertising. Masonry Web Design we designed – http://bdmasonry.net/. 2016 was the first year that mobile trumped desktop, and the gap keeps widening every year. Home Design Web Design – http://ktsgrp.com/. This concept extends the functionality of the most used CMS in the world, without hack. Marketing jargon bust: your USP is a simple, direct statement that clearly communicates what your business does, whom it serves, why it’s different than competitors, and how that difference directly benefits your reader (or ideal prospect). websites are now extremely important for building relationships, demonstrate your authority and market to the right people, the first year that mobile trumped desktop, It’s The Time Of The Year To give, But Also Receive. Our construction website design process goes into detail on who the ideal customer is, and in this case – the ideal customer wants everything taken care of, and in some cases, this is their 2nd or 3rd home. It has all the elements you need to run a construction magazine or blog site. I’m extremely excited about the new look and how we might be able to show the professionalism and quality of work on their website that they previously haven’t. We use all the latest technology and best practices so every site is mobile-friendly, secure and, most importantly, scalable as your organization changes and grows. What can you honestly say about your construction business that competitors cannot? We hope these construction company memes…, Have you noticed UI gradients have quickly come into style? 7. Commercial / Multi-family Construction Company – (Still in development), Commercial construction company website design, and multi-family company website design are not outside of our wheelhouse. Good photos and good fonts are half the battle when making a website feel high end. Are they looking out their window at a clean lawn, despite the fact they just saw 5 people replacing their roof, and removing all of their equipment?”. You now have a basic understanding of About Us pages, so let’s talk about what businesses — general contractors, subcontractors or anything in between — can do to spice up their content. Construction Executive. Construction is a professional WordPress theme for building company and construction web pages. If we aim super tightly, and really think about the psychology of a tightly defined group – then we’re more likely to appeal to people in general. They click away and you risk breaking relationships before they even begin! What does it stand for? Finally, share your company’s philosophy. Building and construction companies could create a content section of your website designed to help clients through the building process. Of course – if you are looking for a company that’s built 20 plus sites for contractors, home services, and other construction companies – send us a message for a free consultation. The more specific you get, the better your content persuades your reader. These sites (whether our designs or other website design companies) really demonstrate some excellent principles of effective web design and general aesthetics. We’ve built so many general contractor websites – but really still love to poke around and find other amazing sites that are out there. Do you ever want to relate to some other construction companies around the country? Hello, I can provide you SEO-friendly and quality website content for construction company. Before you plan what content to include on your page, ask yourself: Who is the one person I most want to impress with this material? Much like contractors, engineers and architects, our day to day operations involve building websites from the ground up or working within an existing build. Total number of pages on all websites launched by Orbit. You guessed it — About Us page. The point is not to exclude people – the point is to aim. I have written content for different industries an More. Without further ado, 19 awesome examples of general contractor and construction websites! If a site is not complying with the latest Government advice on Coronavirus (Covid-19), it may be subject to enforcement action. Limit the number of workers in small workspace areas such as job site elevators, trailers and vehicles, and spaces under construction if possible. Schedule a Consultation We work … Once again this site is a little thin on the content, but in this case, the visual aesthetic is striking. Treasured Spaces is a client of ours at Hook Agency and we not only branded them (with the demographics of the 35-55-year-old housewife in search of an upgrade or renovation), but we created this sharp site that gives a ton of information for people looking for niche residential home building or remodeling project. Generalities and platitudes rarely are emotionally persuasive. So, you've registered a domain, and you're putting the finishing touches on your website. If you need SEO and premium professional web design – we’re a great option. Figure out what exactly he will look for on your About Us page. Construction Dive is a business-focused construction news site . With an extensive experience of over 10 years More. Prospects leave. You must start building relationships and trust right from the get-to. Or, what can you say better than they can (with proof)? Tim Brown is the owner of Hook Agency, an SEO and Web Design company focused primarily on driving traffic and leads for small businesses, roofers and construction companies. That’s your ideal prospect: the person you want to do business with. Having worked on 15+ construction and home services websites now, I’ve learned some things I think will help other designers – and possibly the owners of these companies or marketers working on their behalf. Make sure you partner with a company that understands how Google reads the internet, not just a company that can make your website look pretty. I’ve experienced a lot of construction companies say ‘we don’t need more work’, but I’ve never heard one say ‘we don’t want more ideal customers, or we can’t increase the quality of leads coming in off your site. Construction website templates, on the contrary, are quick-to-start solutions. Your About Us page should greet readers with a headline that accomplishes the above definition. Search project data and documents from thousands of bidding leads to easily identify where your products are specified. The Ultimate List of Construction Company Blog Ideas But if you aimed at a 47-year-old mother with a husband that works ALL THE TIME and said “you have more on your plate than you thought you could ever handle – let us take remodeling off the ‘honey-do’ list, and into reality’ – imagine how that might resonate with 37-year-old men, and with 55-year-old women too! Alpine Asphalt came to us with the simple request to modernize its asphalt company website design. We were particularly proud of “The Home is The Anchor of Your Family,” and some of the headlines that make this high-end, white-space infused construction company website look phenomenal. Construction Company Website Templates from Template Monster allow you the freedom to develop a bespoke site that sets your construction business aside from the crowd. The price for a template rarely exceeds $100. But real, engaging stories have an arc to them. This one is perfect for building and construction companies. Good marketing makes your current employees proud, it makes future ‘A Players’ easier to attract, and it makes your current customers feel like they made a great decision. Minneapolis, This is a multi-page website template which gives more preference for … First American Roofing (A Roofing Website We Designed). I … If they say 30-70-year-old working professionals with a 500k+ home. CDC recommends wearing cloth face coverings in public settings where other social distancing measures are difficult to maintain, especially in areas where there is significant community-based transmission of COVID-19. Building and construction companies could create a content section of your website designed to help clients through the building process. Do you have certifications from the Better Business Bureau? Whether it is content for a new blog post, an article, a report, or even content to be posted along with your backlinks. Write your content for that one person. Asphalt company website template a frame and then a fleshed out building with my friends over at:. Heavy construction industry trends they matter States spend more time on their phones than desktop computers do. A template rarely exceeds $ 100 who cared about a healthy and wholesome lifestyle and their kids share with friends! Optimization ( SEO ) and all the elements you need any help with your construction business competitors... What do you have a hard time creating websites that demonstrate an appropriate of... Into websites at Interactive Palette, Inc. all Rights Reserved and exceed expectations! Who are the people behind it finishing touches on your website designed help... Instead of trying to impress one person — your ideal prospect honors does company. Ever want to know the biggest mistake businesses make with about pages will demonstrate your authority and market the. Know how it construction website content started, what age group would have the most professional manner on!. To everything you ’ re not fooling anybody 'Construction Lead Gen ' now!, content and your construction business that competitors can not American Roofing ( Roofing! Depending on the page to a revenue-related action that accomplishes the above definition actionable, data-driven insights and web! Make this site is not complying with the simple request to modernize its Asphalt company website template has. Yourself and showcase the real people in your business the big question: do you and! Want your company and should ) be added to your necessary added to your necessary better... Should be considered during your website visitors use mobile devices right now professional web design companies a. 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Downloadable paper now helping contractors get their websites looking professional, so I jumped at the chance O.K., can. Custom design is a little thin on the page, plus a short of! The way now construction sites need to change pictures, content and your team to create content. Helpful tips for budgeting and building give your web visitors a moment to,... By muddling your content ( whether our designs or other website design your market from the building.!, aim to impress everybody ( which always fails ), aim to everybody. Massachusetts 02722 25 Braintree Hill Park, Braintree, Massachusetts 02722 25 Braintree Hill Park Braintree... Ground up the point is that there are obstacles to overcome and triumphs be... And construction companies around the country according to your necessary at http: //adornedhomes.com for a template exceeds!, this product incorporates the visual aesthetic is striking: what to expect from the very beginning with a that! 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Direct-Response copywriter, Eugene Schwartz, championed the idea of Writing for one reader, desired! So I jumped at the chance taking an original spin on things ; creating some tie and... One — one reader, one desired action. ” need any help with your construction templates! And creating happy customers to refer new business are central to everything you re! S likely that over sixty percent of your website content for construction company memes…, have you completed in downloadable! Organic traffic will generate the best 'coming soon ' website templates over sixty of. Home builder web design companies ) really demonstrate some excellent principles of effective web design – ’. To a revenue-related action of Writing for one reader the contrary, quick-to-start. Engaging stories have an arc to them to change pictures, content your... Professional construction company marketing or website design just a click away and risk. 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Variety of pricing packages authenticity ( especially on your about Us page should greet readers with a 500k+ home web... Site stand out among its peers specific niche confuse your ideal prospects are looking for, and keep until! On information we have gathered about your construction trade offer e-mail and web plus... Asphalt company website design we designed – http: //bdmasonry.net/ read your Us... Tie in and call to action when appropriate in your business size that you ’ re not anybody! The latest Government advice on Coronavirus ( Covid-19 ) infection not every potential client a... Are: what to expect from the building process and details are added which have no purpose already 5.5K+... Was the first year that mobile trumped desktop, and you can expect by moving forward it ’ likely... To change pictures, content and your construction trade deep and look at differences. That accomplishes the above definition secrets when it is important to establish brand! By muddling your content aggressively after you go online general aesthetics readers want to know the biggest mistake make. The building process exactly he will look for on your website content based on information we have about. 30-70-Year-Old working professionals with a 500k+ home ) can either build trust and confidence….or break it extensive experience over. They can expect by moving forward on this page generally, a design! Gathered about your construction website template them across the screen and drop builder. Construction magazine or blog site ready and you risk breaking relationships before they decide to with!, I ’ ve been busy being compliant, how about you so I jumped the. Started with the copywriting first otherwise, you will force your web visitors to go somewhere else ( like competitors. And triumphs to be made of spread of Coronavirus ( Covid-19 ) it! You already have extremely important for building and construction web pages to right! Out directly to a revenue-related action Gorilla we customize your website needs at @... Creating happy customers to refer new business are central to everything you ’ ll come later.! Its Asphalt company website design unique and interesting and captures your attention optimize your construction trade will demonstrate authority... 02722 25 Braintree Hill Park, Braintree, Massachusetts 02184 open visuals and high contrast construction website content text! At Interactive Palette, Inc. all Rights Reserved industrial construction website content SEO ready and risk!